Hacker‑Pschorr is a Bavarian brewery from Munich, with origins dating back to 1417 - nearly a century before the introduction of the famous Reinheitsgebot, the German Beer Purity Law. The brewery evolved through family ties and entrepreneurial vision, taking on its modern form in the early 19th century when Joseph Pschorr married Maria Theresia Hacker, took over the Hacker brewery, and later established his own brand, which was eventually unified by their sons.